Woffling On

Friday, May 27, 2005

Wading Through the Hosting Morass

I'm in the process of trying to find a hosting provider for a couple of web projects. What a mess!

The hosting industry really needs a makeover. There is a massive diversity of services on offer and there's no shortage of places to let your domain call home, but sorting and sifting is clearly going to take time.

One real nuisance is the large number of affiliate marketers (commission sales people) who market somewhat dishonestly. I'm not suggesting they all do, but so many do that it makes it appear to be "the norm" for new entrants. What a shame.

Here's a couple of examples of what I'm referring to. No names though, of course.

One is the recommendation of a list of hosting services by marketers who pretty clearly have never used the hosting services themselves. So their recommendations are hollow, based not on experience but on agreements that they will be paid by sending people who sign up for hosting.

Another is the claim to be totally unbiased, technically capable of making judgements about hosting services, and posting a so-called detailed analysis of a comprehensive list of the "best hosts" (or labels to that effect). What a crock. In the first place, I'd venture to suggest that not one of these places is actually unbiased by a financial inducement. Secondly, their so-called detailed analyses bear a striking resemblance to the sales descriptions on each of the hosting sites. As for being comprehensive, that's the biggest joke of all. Nobody even knows how many hosting services exist, much less has a capacity to make a comprehensive review. Hosting services would number in the tens or hundreds of thousands by my estimate, so good luck to those who do want to be comprehensive.

Everyone it seems, has an axe to grind. So, I'm off now to do some research of my own. I'll let you know how I get on.

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